Anyone in the real estate industry knows that technology is completely revamping how the business is conducted. So with that being said, I thought This week I would give you guys and gals a few fun facts about Real Estate Tech Trends. All facts are from 2012 so you can assume that all statistics have increased if only a little bit.
VIEWING THE PROPERTY
84% of buyers say Photo’s are the most useful when looking at a property.
34% prefer Virtual tours.
21% prefer Videos.
WHERE BUYERS COME FROM
42% of buyers found the home they purchased on the internet.
34% of buyers found the home they purchased from an Agent.
10% of buyer found the home they purchased from a yard sign.
6% from a friend
5% from the builder
WHAT BUYERS WANT FROM REAL ESTATE PROFESSIONAL
50% of buyers say they want a real estate professional to help them find the right home.
12% say they want a real estate professional to help them negotiate terms while another 12% want help negotiating price.
8% what help determining what comparable homes were sold for.
7% want help with paperwork.
When the California Association of Realtors asked buyers and sellers where they found their real estate professional, the numbers for Internet increased dramatically. In California the numbers look like this:
70% of buyers and 75% sellers found their agent online.
60% of people Googled their Agent.
74% of sellers used “SOCIAL MEDIA”!!!
LISTING SYNDICATION (breakdown of Top Referring websites)
48% referrals come from Craigslist
31% come from Facebook
7% from Realtor.com
Your best bet as a realtor is to have all your bases covered, Happy Hunting! MORE DATA TO COME.
- The Power of Photos in Selling Real Estate Online (househappy.org)
- Real Estate Tips And Tricks For Up-And-Coming Property Tycoons (routerarcher52.wordpress.com)